黨的(de)(de)十八大以來(lai)，黨和國家(jia)高(gao)度重(zhong)視品(pin)(pin)牌(pai)(pai)建(jian)設(she)工(gong)(gong)作，實(shi)施“品(pin)(pin)牌(pai)(pai)強國”戰略，設(she)立“中(zhong)國品(pin)(pin)牌(pai)(pai)日(ri)”。國家(jia)發(fa)展改(gai)革委牽頭組織中(zhong)國自主品(pin)(pin)牌(pai)(pai)博覽會、中(zhong)國品(pin)(pin)牌(pai)(pai)發(fa)展國際論壇(tan)等(deng)活動，全面深(shen)入推進(jin)品(pin)(pin)牌(pai)(pai)建(jian)設(she)工(gong)(gong)作。工(gong)(gong)程建(jian)設(she)行業的(de)(de)品(pin)(pin)牌(pai)(pai)建(jian)設(she)在習近平(ping)總書記“三個轉變”精神指引下，呈現(xian)出強勁發(fa)展的(de)(de)良好(hao)勢(shi)頭，取(qu)得了明顯成效，“中(zhong)國建(jian)造”已經成為一張(zhang)名揚海內外(wai)的(de)(de)靚(jing)麗名片。
中國(guo)(guo)施(shi)工(gong)(gong)(gong)(gong)(gong)(gong)(gong)企(qi)業(ye)(ye)管理協會深(shen)入踐行(xing)新時(shi)代(dai)品(pin)牌(pai)(pai)強國(guo)(guo)戰(zhan)略，在第6個中國(guo)(guo)品(pin)牌(pai)(pai)日到來之(zhi)際(ji)(ji)，組織開展了一(yi)系列工(gong)(gong)(gong)(gong)(gong)(gong)(gong)程(cheng)(cheng)(cheng)(cheng)(cheng)建(jian)(jian)設企(qi)業(ye)(ye)品(pin)牌(pai)(pai)建(jian)(jian)設宣(xuan)傳活動(dong)。5月5日，專門下發(fa)《》，5月9日，下發(fa)《》，著力(li)提升(sheng)工(gong)(gong)(gong)(gong)(gong)(gong)(gong)程(cheng)(cheng)(cheng)(cheng)(cheng)建(jian)(jian)設企(qi)業(ye)(ye)品(pin)牌(pai)(pai)建(jian)(jian)設能力(li)。 協會結(jie)合行(xing)業(ye)(ye)實際(ji)(ji)，重點在房屋工(gong)(gong)(gong)(gong)(gong)(gong)(gong)程(cheng)(cheng)(cheng)(cheng)(cheng)、公路工(gong)(gong)(gong)(gong)(gong)(gong)(gong)程(cheng)(cheng)(cheng)(cheng)(cheng)、鐵路工(gong)(gong)(gong)(gong)(gong)(gong)(gong)程(cheng)(cheng)(cheng)(cheng)(cheng)、橋梁工(gong)(gong)(gong)(gong)(gong)(gong)(gong)程(cheng)(cheng)(cheng)(cheng)(cheng)、隧道(dao)工(gong)(gong)(gong)(gong)(gong)(gong)(gong)程(cheng)(cheng)(cheng)(cheng)(cheng)、港(gang)口工(gong)(gong)(gong)(gong)(gong)(gong)(gong)程(cheng)(cheng)(cheng)(cheng)(cheng)、疏浚工(gong)(gong)(gong)(gong)(gong)(gong)(gong)程(cheng)(cheng)(cheng)(cheng)(cheng)、水利水電(dian)工(gong)(gong)(gong)(gong)(gong)(gong)(gong)程(cheng)(cheng)(cheng)(cheng)(cheng)、火電(dian)工(gong)(gong)(gong)(gong)(gong)(gong)(gong)程(cheng)(cheng)(cheng)(cheng)(cheng)、送變電(dian)工(gong)(gong)(gong)(gong)(gong)(gong)(gong)程(cheng)(cheng)(cheng)(cheng)(cheng)、海(hai)上風電(dian)工(gong)(gong)(gong)(gong)(gong)(gong)(gong)程(cheng)(cheng)(cheng)(cheng)(cheng)、光伏工(gong)(gong)(gong)(gong)(gong)(gong)(gong)程(cheng)(cheng)(cheng)(cheng)(cheng)、市政工(gong)(gong)(gong)(gong)(gong)(gong)(gong)程(cheng)(cheng)(cheng)(cheng)(cheng)、軌道(dao)工(gong)(gong)(gong)(gong)(gong)(gong)(gong)程(cheng)(cheng)(cheng)(cheng)(cheng)、煤化(hua)工(gong)(gong)(gong)(gong)(gong)(gong)(gong)工(gong)(gong)(gong)(gong)(gong)(gong)(gong)程(cheng)(cheng)(cheng)(cheng)(cheng)、油氣儲(chu)運工(gong)(gong)(gong)(gong)(gong)(gong)(gong)程(cheng)(cheng)(cheng)(cheng)(cheng)、煉(lian)油工(gong)(gong)(gong)(gong)(gong)(gong)(gong)程(cheng)(cheng)(cheng)(cheng)(cheng)、核電(dian)工(gong)(gong)(gong)(gong)(gong)(gong)(gong)程(cheng)(cheng)(cheng)(cheng)(cheng)、冶金工(gong)(gong)(gong)(gong)(gong)(gong)(gong)程(cheng)(cheng)(cheng)(cheng)(cheng)、石(shi)油化(hua)工(gong)(gong)(gong)(gong)(gong)(gong)(gong)工(gong)(gong)(gong)(gong)(gong)(gong)(gong)程(cheng)(cheng)(cheng)(cheng)(cheng)、化(hua)工(gong)(gong)(gong)(gong)(gong)(gong)(gong)工(gong)(gong)(gong)(gong)(gong)(gong)(gong)程(cheng)(cheng)(cheng)(cheng)(cheng)、水泥工(gong)(gong)(gong)(gong)(gong)(gong)(gong)程(cheng)(cheng)(cheng)(cheng)(cheng)等領(ling)域，遴選一(yi)批(pi)在品(pin)牌(pai)(pai)建(jian)(jian)設上具有代(dai)表性(xing)(xing)、先進性(xing)(xing)、引(yin)領(ling)性(xing)(xing)的專業(ye)(ye)品(pin)牌(pai)(pai)企(qi)業(ye)(ye)，將其經驗做(zuo)法在協會官(guan)網(wang)設置“中國(guo)(guo)建(jian)(jian)造品(pin)牌(pai)(pai)宣(xuan)傳”專欄刊發(fa)，供全行(xing)業(ye)(ye)學習借(jie)鑒(jian)。
協會(hui)(hui)將(jiang)把推動(dong)企(qi)業(ye)品牌(pai)(pai)建設(she)(she)(she)(she)作(zuo)為(wei)一項重點工(gong)作(zuo)，進一步(bu)(bu)加(jia)強政(zheng)策的(de)宣傳(chuan)解讀，加(jia)強對(dui)重難點問題研究，積極為(wei)企(qi)業(ye)品牌(pai)(pai)建設(she)(she)(she)(she)提供(gong)指(zhi)導和服務；同時，還要探索建立品牌(pai)(pai)企(qi)業(ye)評價標準體系，使企(qi)業(ye)在品牌(pai)(pai)建設(she)(she)(she)(she)上有章可(ke)循、有據可(ke)依，逐步(bu)(bu)納入制度化、規范(fan)化的(de)軌道。協會(hui)(hui)還將(jiang)籌備召開(kai)“工(gong)程建設(she)(she)(she)(she)企(qi)業(ye)品牌(pai)(pai)建設(she)(she)(she)(she)交流推廣大會(hui)(hui)”，對(dui)典型企(qi)業(ye)進行(xing)表彰、宣傳(chuan)，對(dui)先(xian)進經驗做法進行(xing)交流、推廣，形成在品牌(pai)(pai)建設(she)(she)(she)(she)上爭先(xian)創優的(de)濃厚氛圍。
